Since it’s origin in 2018, the Smart Services Summit has created a lively and relevant community of practitioners and researchers, with a relevant focus topic every year. Several implementation projects and other value creating initiatives emerged from this network.
On October 21, we got together for the 5th time to join industrial and academic experts to share ideas, this time with the focus topic „smart services creating sustainability“. The summit was hosted by Oracle at their excellent location in the Circle convention center at airport Zurich. We had a rich and extensive conference program and were able to establish excellent new contacts for future co-creation.
We will take this on to the 6th edition in 2023. The relevant topics are far from being exhausted, indeed they never run out, as in a dynamically changing context new opportunities and also urgent needs for the generation of benefits with smart service-oriented approaches are constantly arising.
By Jürg Meierhofer, ZHAW, and Philipp Schmid, CSEM
Almost 30 attendees actively participated at the workshop “Data Driven Innovation”. After an insightful introduction to the promising transition from predictive management to predictive quality by Philipp Schmid, Jürg Meierhofer gave insights into approaches for economic value creation. Upon this, the attendees gathered in small breakout groups and elaborated the data driven value creation patterns at their own case study examples. Some very interesting project ideas which could be further followed came out of this workshop. The databooster process provides a very helpful platform for further developing these ideas into implementation projects.
In the late afternoon of September 27, 2022, the Expert Group Smart Services gathered at ZHAW in Zürich. We enjoyed a presentation by Shaun West about the topic “Contracts for Advanced Services”.
Shaun West provided hints and tips on how to design and deliver advanced services based on expert know how and best practice. This is relevant for firms who are integrating digital with their traditional product and service offerings.
When selling advanced services, the conceptual and contractual complexities of such contracts are all too often underestimated. Experience shows that this is especially true when selling into traditional B2B markets. The developing and longer-term nature of advanced services and the need for collaboration between seller and buyer should be reflected in the contract. For example, the traditional approach of using ‘specification and data sheets within specified operating parameters’ for service contracts will need to be replaced with contractual structures reflecting the dynamic, evolving nature of advanced service contracts.
This creates challenges for both sellers and buyers of advanced services: traditional mind-sets must be overcome, high-level advanced services outcomes / measures have to be agreed, flexible / adaptable contractual framework should be developed, and collaborative structures are required in the contracts.
Das Thema des 4. Digital Health Lab Days der ZHAW lautete: «Smart Healthcare & Digital Innovation». Über 200 Teilnehmer und Aussteller sind an diesem Montag in das historische Sulzerareal nach Winterthur gereist. Im Epizentrum des Maschinenbaus des letzten Jahrhunderts drehte sich heute für einmal alles um die Gesundheit und damit verbunden vor allem um Daten und Digitalisierung. Spannende Keynotes, 9 inspirierende Startup Pitches, 7 Smart Healthcare Workshops kombiniert mit Podiumsdiskussion und einer Posterausstellung – das Programm war vielseitig und spannend. Gerade im Digital Health Bereich stösst das Angebot des NTN Innovation Booster – Databooster auf grosses Interesse. Wir freuen uns auf viele neue Innovationsideen!
Data Science, machine learning, artificial intelligence etc. are hot topics and deserve undisputedly a lot of attention. However, we always need to pay attention to whether and how we create value for the diverse actors in the ecosystem. For businesses, this means of course primarily economic value, but by far not only. Data-driven solutions also need to address other value dimensions of individuals, e.g., social or emotional values. This discipline of “Smart Service Engineering” provides us with a set of tools and applicable procedures to achieve this. In the CAS Smart Service Engineering / Data Product Design, we work with these tools and directly apply them to case studies that are self-chosen by groups of participants.
Data Science, Machine Learning, Künstliche Intelligenz etc. sind hoch aktuelle Themen und verdienen unbestritten viel Aufmerksamkeit. Wir müssen jedoch immer darauf achten, ob und wie wir Wert für die verschiedenen Akteure im Ökosystem schaffen. Für Unternehmen bedeutet das natürlich in erster Linie betriebswirtschaftlichen Wert, aber bei weitem nicht nur. Datengetriebene Lösungen müssen auch andere Wertdimensionen von Individuen adressieren, z. B. soziale oder emotionale Werte. Die Disziplin des “Smart Service Engineerings” stellt uns dafür eine Reihe von Werkzeugen und direkt anwendbaren Methoden zur Verfügung. Im CAS Smart Service Engineering / Data Product Design arbeiten wir mit diesen Methoden und wenden sie direkt auf Fallstudien an, die von Teilnehmendengruppen selbst ausgewählt werden.
After three months of course, we had the wonderful opportunity to take our well-prepared case studies to the very inspiring environment of the castle of Thun, where we were made very welcome by our host Fabrizio Laneve, who is the lively and energetic manager of the Mobiliar Forum Thun. Brilliantly moderated by Ina Goller, the groups successfully further developed the value creation by their smart service concepts – with a strong focus on value creation in the ecosystem, considering all relevant actors. Thanks to these two consecutive days of workshop, accompanied by a nice dinner and an overnight stay in the castle, we not only brought our service concepts significantly further, but also learned a lot about methodology and additionally, very much strengthened our team spirit.
Nach drei Monaten hatten wir die wunderbare Gelegenheit, unsere gut aufbereiteten Fallstudien in die sehr inspirierende Umgebung des Schlosses Thun zu bringen, wo wir von unserem Gastgeber Fabrizio Laneve, dem sehr aktiven und inspirirenden Manager des Mobiliar Forums Thun, sehr herzliche empfangen wurden. Brillant moderiert von Ina Goller entwickelten die Gruppen die Wertschöpfung durch ihre Smart-Service-Konzepte erfolgreich weiter – mit einem starken Fokus auf die Wertschöpfung im Ökosystem unter Berücksichtigung aller relevanten Akteure. Dank dieser zwei aufeinanderfolgenden Workshop-Tage, begleitet von einem schönen Abendessen und einer Übernachtung im Schloss, haben wir nicht nur unsere Servicekonzepte deutlich weiterentwickelt, sondern auch viel über die Methodik gelernt und zusätzlich unseren Teamgeist deutlich gestärkt.
With more than double the attendees compared to last year’s conference, the SDS2022 was a great success with 580 participants. An exciting start, expert talks on topics particularly pertinent in data science, and a buzzing apero made the day turn into evening – since the easing of the pandemic, people are eager to interact more extensively, and we are proud to be a platform to enable this. A special thanks to our presenting partner D ONE and our scientific partner, the Datalab of the Zurich University of Applied Science!
Part one, with the workshops on June 22nd, took place in various location hubs around central Switzerland, mainly in Zurich, with great feedback garnered.
On the next day, part two in Lucerne featured talks on topics such as developing, deploying and operating machine learning-based systems (MLOps), Cybersecurity, AI for Humanity, and Data Ethics and Fairness.
With what kind of consequential topics did speakers engage the participants? Technological innovation can no longer work on greater-than-human efficiency alone. This means that data-driven approaches cannot neglect responsible AI which has been trained on societal factors such as ethics, fairness and privacy. Industries like insurance and security are tackling this delicate topic with data ethics experts.
Speaking of security, with tech becoming smarter, so is the hacking potential and so-called data poisoning, where training data gets infiltrated, tampered with and corrupted, leading to false outcomes or even harmful consequences. Yet most media have remained surprisingly quiet on this topic; so experts and industry leaders – stay vigilant and plan countermeasures from the beginning when deploying models!
Roberto presented Sophy, the AI racing agent from Sony, developed through reinforcement learning. What makes Sophy so noteworthy is its balance of cooperation – following racing rules and etiquette – whilst pushing difficult, winning maneuvers, influenced humans to also use higher risk steering. This paves the way for a new generation of AI in complex physical systems.
Francesca’s talk regarding covid, climate and human health was particularly timely. She masterfully demonstrated the ways in which data can be used to advocate, shape and defend climate policy by presenting evidence of climate risks.
Participants voted for their favorite poster video and presentation in the app. The winners received a certificate at the award ceremony.
The unmissable SDS apero was a welcome and fun chapter in the conference. After three years of mostly zoom meetings, people didn’t want to leave until late! With such a stunning view at lake Lucerne, who could blame them?
Enough from us – here is what some of our attendees said about their experience (opens in a new window):
And that’s just a fraction of the presentations and experiences. Curious for more? Next year’s SDS2023 will be in Zurich on June 23rd, and with an even greater on-site emphasis. For a feel of the event, look out for our flashback video soon.
Thank you to the sponsors that made this event possible, to the speakers that breathed life into the conference, and the attendees who participated actively, intelligently and insightfully.
Follow us on LinkedIn and Twitter to get sneak-peaks, deadlines and sign-up notices. See you in 2023 – Together we move faster!
In the afternoon of June 8, the Expert Group Smart Services gathered at Kistler in Winterthur. After the very friendly welcome by the Kistler team, we got insightful presentations about the digitalization initivatives at Kistler and, specifically, Kistler’s way of digitalizing service with a focus on pilot projects in various fields of advanced services. These presentations were rounded up by a presentation of a turn-key solution by the Kistler Innovation Lab. Many thanks to Marc Schaad, Philipp Schenkel, and Thomas Wuhrmann for their presentations.
The presentations were followed by a tour around the company in break-out groups and an apéro. We had the opportunity to develop many new contacts and inspire ideas that we will follow up on. It was an excellent Expert Group event and we got the feedback of many participants that we should follow up with similar activities.
Report-back on the 5th Conference on Industry Perspectives: 4.0 Synergies and Opportunities for the Circular Economy
When academic brilliance and popular enthusiasm meet, it results in the recent ZHAW conference, “5. Konferenz Perspektiven mit Industrie 4.0 Synergien und Chancen für die Kreislaufwirtschaft”, where an economy that works together with the environment is the future. After all, that, in a nutshell, is what circular economy (CE) is about.
The morning was packed with engaging presentations on an abundance of circularity aspects revolving around:
● Manufacturing and production ● Material and raw materials ● Logistics ● Utilization ● Support and service
The Tool manufacturer FRAISA presented the possibilities of digital individualization in optimizing tool utilization. Using their method, tools can be “restored”, leading to a reduction in energy consumption, as well as in materials and logistics costs. This provides a basis for a sustainable economic system.
After lunch (and plenty of networking), the 80 participants divided up into 8 discussion tables, intensively identifying and analyzing current challenges in Industry and the Circular Economy. Key challenges which lead to resource waste in Logistics were poorly packed or empty return-shipping containers were highlighted. The NTN Innovation Booster Databooster and NTN Innovation Booster Applied Circular Sustainability jointly organized the interactive session.
Kündig, a provider of industrial sanding machines, offers remote fault diagnosis and support to their customers in order to reduce travel time and resource requirements. Another excellent example is REMONDIS Digital Services, which globally offers interested parties such as cities and municipalities an innovative solution: road and environmental data on demand! As a fleet operator of waste collection vehicles, REMONDIS Digital drives along all the streets of a city at regular intervals whereby in doing so, their vehicles collect data on the road environment in an automated, data protection-compliant and demand-oriented manner, down to the very last nook and cranny. They can achieve this by using optical sensors together with artificial intelligence.
With all these innovative ideas for making Industry more sustainable, we had the opportunity to explore new possibilities through networking and intense discussion, finally ending with an enjoyable apéro. Thank you to all the participants!
Erfolgreiche 5. Konferenz Perspektiven mit Industrie 4.0 Synergien und Chancen für die Kreislaufwirtschaft 1. Juni 2022, Winterthur
By Jürg Meierhofer, ZHAW
Die Kreislaufwirtschaft ist der vielversprechende Weg von Industrie, Gesellschaft und Politik, um Ressourcen zu schonen und ein nachhaltiges Wirtschafssystem aufzubauen. Richtig gestaltet, leisten Technologien und Methoden der Industrie 4.0 einen wichtigen Beitrag dafür. Dank ihnen können die Unternehmen Energie-, Material- und Logistikaufwände minimieren. Sie sind Wegbereiter für lückenlose Nachverfolgbarkeit von Materialien und Bauteilen, Zustandsüberwachung und Predictive Maintenance, Remote-Services für weltweit verteilte Anlagen und neue digitale Businessmodelle.
In der Konferenz «Perspektive mit Industrie 4.0» wurden Lösungen von industriellen Unternehmen präsentiert, die pionierhaft und mustergültig sind. Sie dienen damit als Musterbeispiele nachhaltiger Gestaltung von Industrie 4.0 für zahlreiche andere Unternehmen. Der Tag zeigte insgesamt einen eindrucksvollen Stand der Entwicklung auf, von denen unten anekdotisch nur ein paar Stichworte festgehalten sind. Insbesondere wurde deutlich, dass nachhaltige Lösungen basierend auf Digitalisierung nicht in ferner Zukunft kommen, sondern schon sehr nahe sind und dank diesen Leuchtturm-Beispielen heute schon verfügbar sind.
Begleitet wurden die Referaten von einem Ideation-Workshop, der von den beiden Innosuisse geförderten Innovation Boostern “applied circular sustainability” und “databooster” gestaltet und moderiert wurde. Dabei kam echte Co-Creation unter den Teilnehmenden mit zahlreichen Projektideen, die nach der Konferenz fortgesetzt werden sollen.
Stichworte zu den Referaten: Paarigkeit in optimierten Verkehrsströmen (Joe Petitjean, Planzer Synergetics), Nachhaltigkeit dank Services, z.B. virtuelles Training (Michael Braun und Lukas Bruhns, KVD), individualisierte Werkzeugaufbereitung (“Jedes Werkzeug hat einen Identität / einen Personalausweis”) (Thomas Wittig, FRAISA), papierlose Prozesse und optimierte Stoffkreisläufe (Konrad Pfadenhauer, Concircle Schweiz), Wertschöpfung im Produktlebenszyklus durch konsequente Fokussierung auf den Use Case (Alexander Gafner, Cognizant), Begleitung von KMU im Innovationsprozess (Markus Müller, Kanton Zürich), Chancen in der MEM-Branche vor dem Hintergrund anstehender Regulierungen (Chris Roth, Swissmem), Kreislaufprozess für Ersatzteile (Robert Keller, Bizerba), Kundennähe durch Fernzugriff (Raphael Golder, Kündig), Abfall wird digital (Kristin Doppelreiter, REMONDIS), urbane Kreislauflogistik auf der Schiene (Katharina Wachs, SBB Cargo).
At 31st May SwissRe’s Specialty unit hold an ideation workshop to sharpen its digital strategy for the core business supported by databooster. Data-driven underwriting and automation were the key elements of the lively discussions. The participants represented business and technology units to bring views together and ensure a 360° perspective for the digital strategy. Jürg Meierhofer (ZHAW) and Markus Konz (SwissRe) moderated the workshop and guided the participants through the design thinking framework which enabled the team to stay focused and come up with a very concrete picture of the requirements to transfer into a digital future.
The workshop was a full success and the outcome got turned into concrete action plan for the coming 3 years. It was great to see how a well-orchestrated design thinking workshop with highly motivated and competent experts could deliver tangible results for a deeply informed strategy and roadmap in only half a day.
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